GAME CONCEPT || TILL WE MEET AGAIN
Project Overview
Adventure-action game with classic 2D pixel art-style to raise awareness on Prolonged Grief Disorder (PGD).
Game Concept
A customizable hero character falls into an underground world called Valhalla. Playing as the hero, you will retrieve the broken heart pieces that are in possession of the 5 lords as a representation of 5 stages of grief.
Deliverables
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Game Trailer
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Game Collector's Edition (content: concept book, guide pamphlet, 6 postcards)
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Physical Billboards
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Web Banners and Instagram Story Ads
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Website
Case Video
GAME TRAILER
Summary
A 2-minutes game launch trailer to introduce game narrations and features for Nintendo and Steam
Purpose
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To promote and advertise the game digitally
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To deliver the visuals and general content (narrations and features) of the game
Trailer
GAME COLLECTOR'S EDITION
Summary
A personalized box package to congratulate players for accomplishing the game
Content
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Concept book shows the conceptual visuals available for the game
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Guide pamphlet describes the customizable experience that different players can playthrough
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The postcards are for players to send off their farewells through a letter for their loss ones
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Item #1: Concept Book
A 60-pages conceptual visuals of the game.
There are 3 main sections;
Early character concept, environment concept and marketing art strategies.
Item #2: Guide Pamphlet
A 7-fold accordion pamphlet.
There are 2 sections (front and back);
Side A: Customization Guide
Side B: 5 Stages of Grief Guide
Item #3: Postcards
A total of 6-pieces of postcards.
The back of the 6 postcards are;
6 illustrations of Lord Zion, Ved and the 5 stages of griefs hanging out together
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PHYSICAL BILLBOARDS
Summary
2 types of physical billboards for displays near public transportations located around schools and universities.
Purpose
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To promote and advertise the game physically
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To raise awareness on Prolonged Grief Disorder (PGD)
WEB BANNERS AND INSTAGRAM STORY ADS
Summary
Variations of web banner advertisements for online displays to promote the game digitally.
Purpose
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To promote and advertise the game digitally
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To raise awareness on Prolonged Grief Disorder (PGD)
WEBSITE
Summary
A website that rounds up the digital outcomes and connects mental health services to players struggling with PGD.
Webpages
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Home page
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Valhalla + 5 stages of griefs page
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Customization page
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Case study (prolonged grief disorder) page
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Mental services forum page
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Shop page
Character Stories